Posted by: HydroMassage | April 22, 2016

HydroMassage Tax Day News Coverage

There’s been lots of good news coverage for the “Free HydroMassage During Tax Week” event.  Thanks to Planet Fitness for partnering with us this year!

Here are a few of the top stories:

Good Day Sacramento


USA Today


HydroMassage kicks off its 8th annual “Free Massage During Tax Week” offer this year between Monday, April 18th and Friday, April 22nd.

New in 2016 is a partnership with Planet Fitness to extend the free HydroMassage promotion to more than 1,000 Planet Fitness locations.

HydroMassage offers free massages nationwide each year to help with the extra stress that comes with tax season.  HydroMassage systems provide a convenient way to enjoy the relaxing benefits of massage, without the time or expense required for traditional hands-on massage therapy.

“Giving away free massages during tax season is something we’ve enjoyed doing each year, so we’re really pleased to make it even bigger by partnering with Planet Fitness on a larger scale by offering free HydroMassage in all their locations”, said Paul Lunter, HydroMassage President.

“Tax time can be stressful and overwhelming for everyone,” said Jessica Correa, Senior Vice President of Marketing at Planet Fitness. “We want people to know that Planet Fitness is a place where they can work out, decompress, and also re-energize with our relaxing PF Black Card benefits like HydroMassage. We encourage everyone to find their nearest Planet Fitness and take advantage of this great, relaxing tax week offer.”

Visit to find a location to experience HydroMassage, and download and print the free massage coupon to redeem the free massage.

The newly introduced HydroMassage Lounge 450 model will also be available this year for free massages in select locations.  After its launch in late 2015, the Lounge quickly rose to popularity for its unique upright seating position, providing members with more comfort and visibility during their HydroMassage experience.

After most recently serving as Director of Commercial Sales for Octane Fitness, Dan Kennedy has accepted the position of
Vice President of Sales for HydroMassage.Picture1

Kennedy brings substantial knowledge and experience in the fitness industry and will be responsible for leading and continuing to build the HydroMassage sales organization.

“We couldn’t be more excited to have Dan as a part of our company”, commented Paul Lunter, HydroMassage Found and President.

“Dan has been a great supporter of Hy
droMassage over the years, and we feel fortunate to have someone of his caliber now as a part of our team.  He’s a high-character guy with a really impressive track record.”

Kennedy’s arrival comes at a very busy time for HydroMassage.

With the recent launch of the new Lounge model, clubs looking for a boost in premium membership sales have recently increased HydroMassage orders to 4 – 7 units per location, versus the historical average of two bed-style models.

“The way both club owners and members are utilizing these products, it’s clear to see HydroMassage is in serious growth mode”, noted Kennedy.  “I view this as a great fit for me, as I hope to help the company continue their strong sales trajectory for many years to come.”

“I’m extremely grateful for my time at Octane, and I’m really energized to take on this new opportunity.”

For information, visit or call 727-536-5566.

Posted by: HydroMassage | August 6, 2015

Breakthrough HydroMassage Lounge Model Hits the Market

HydroMassage has officially announced the release of the much-anticipated new Lounge model.

The most noticeable highlights of the HydroMassage Lounge are a smaller footprint and a seated design, offering a unique new massage experience.

HydroMassage Lounge

HydroMassage Lounge

Originally used in chiropractic settings and made popular in fitness clubs, the traditional, “lie-down” HydroMassage Bed models have been used for  over 26 years.

With the introduction of the Lounge, the combination of the two models now provide solutions to reach a much larger user audience.

Throughout every stage of development, the team of engineers was tasked with translating 26 years of know-how with the traditional Bed models into a completely new format.

“Our goal is always to stay at the absolute forefront in terms of innovation,” commented Paul Lunter, HydroMassage Founder and President.  “From an R&D standpoint, everything we do is based around continually finding ways to maximize the user experience.  With the Lounge, that focus helped us create a product that’s the first of its kind in the world.”

In addition to the seated design, other notable additions to the Lounge model are a stronger massage, new panels colors, and a custom LED lighting package.  Internal component upgrades were also made to enhance the durability of the equipment, as many gyms are reporting 10+ hours of massage usage per day on as many as seven units per location.

Pairing both the Lounge and Bed models for the first time together at the IHRSA tradeshow in Los Angeles produced abnormally high usage rates from attendees, and led to interesting observations about HydroMassage user preferences.

The Bed was the preferred choice for users that were tired and wanted to lie down and fully relax.  Alternately, those in need of a quick massage on the go found Lounges to be a better fit.  The net result?  It became evident that fitness clubs with both models will see a larger percentage of their members using HydroMassage.

Visit for more information on the new models.

HydroMassage Lounges

HydroMassage Lounges in a Fitness Club

Posted by: HydroMassage | April 6, 2015

Free Massages During Tax Week

HydroMassage® Provides Free Massages During Tax Week

Clearwater, Florida, April 6, 2015 – To help with the stress of filing taxes, free massages are available nationwide from business owners with HydroMassage beds during tax week.

HydroMassage’s seventh annual free massage week kicks off this year on Monday, April 13th and runs until April 17th.

To find a map showing participating HydroMassage locations, visit the company’s Facebook page at or

HydroMassage beds provide a convenient way to enjoy the benefits of massage on a daily basis, without the time or money required for traditional hands-on massage therapy.

“Over 500,000 people have responded for a free massage during tax week over the past several years” commented Paul Lunter, HydroMassage President.  “This has completely exceeded our expectations, and we’re pleased to continue to help with a little stress relief during this time of year.”

For over 25 years, HydroMassage® beds have been utilized in chiropractic and physical therapy offices; used primarily to help with muscle soreness, stiffness, and tension.

Many large fitness clubs have HydroMassage Zones™ with as many as seven HydroMassage beds, providing members a 7-10 minute massage after a workout.

To download and print a free massage coupon, visit the company’s facebook page at or  Based on historical demand, HydroMassage suggests calling in advance to confirm the location is participating and to schedule a time for the free massage.

Posted by: HydroMassage | March 18, 2015

HydroMassage at IHRSA 2015

With another successful year at IHRSA in the books, we would like to thank everyone who visited the HydroMassage booth in Los Angeles to experience our new models.

HydroMassage IHRSA Booth

HydroMassage IHRSA Booth

HydroMassage IHRSA Booth

HydroMassage IHRSA Booth

HydroMassage IHRSA Booth

HydroMassage IHRSA Booth

HydroMassage IHRSA Booth

HydroMassage IHRSA Booth

The HydroMassage Lounge is one of the most significant technological breakthroughs in the company’s 25+ year history.  Featuring a smaller more upright design and a more powerful massage, this model received overwhelmingly positive feedback from gym owners looking for additional amenities that could be installed directly on the gym floor.  It is scheduled to be available for purchase beginning July 1st, 2015.

A newer HydroMassage bed model with additional massage pressure, upgraded technology, and an LED lighting package was also introduced, and it will be available beginning May 1st, 2015.

We are proud to be a key partner to a continuously growing list of successful fitness club operators, and we are excited to introduce this new technology to clubs around the world.

For more information on the new models, visit:

Posted by: HydroMassage | February 9, 2015

Fitness Article in February issue of IHRSA Magazine

If you’re still not familiar with how HydroMassage works in fitness clubs, there’s a new two-page feature in the February issue of IHRSA’s Club Business International magazine which will help.

Click here to read the article

Mike Feeney (EVP of NeV), Cory Brightwell (co-owner of Chuze Fitness), Steve Strickland (CEO of Workout Anytime) and others all share why HydroMassage has become a key fixture in their clubs.

You’ll hear insight from these fitness executives about how HydroMassage 1) increases premium package sales, 2) maximizes member awareness, and 3) brings new people into the club.

Click here to read the article

For more information on HydroMassage, call 1-800-699-1008 or visit:

HydroMassage Marketing Team

Charter Fitness joins the growing list of fitness clubs with HydroMassage, as five locations in the Chicago-based chain recently added massage beds.

Included with a menu of other premium services in Charter’s Signature Circle package, HydroMassage now provides Charter members with access to 10 minutes of massage every day.

Dan Collins, Charter Fitness COO noted, “We evaluated HydroMassage as an opportunity to increase our Signature Circle benefits and add value for our members.  Member response in our test locations has exceeded our expectations, and we’ll continue to implement HydroMassage in our clubs going forward.”

HydroMassage beds provide members with a convenient way to enjoy the benefits of massage on a daily basis, without the time or money required for traditional hands-on massage therapy.  Charter Fitness is creating HydroMassage ZonesTM with two beds per location, and members utilize them to target sore, tired muscles after a workout.

“We’re extremely pleased that Charter Fitness has made HydroMassage beds part of their brand,” added Paul Lunter, HydroMassage President.  “They have a very impressive footprint in the Midwest, and we’re excited to introduce this technology to their members.”

About Charter Fitness:
Currently one of the Chicago area’s largest and fastest growing health-club businesses, Charter Fitness, based in the Chicago suburb of Orland Park, IL, has more than 45 locations. The community-minded clubs are enjoyed by a wide-ranging membership looking for a state-of-the-art fitness experience that is straightforward, value-based (memberships begin at $10 per month), no-hassle and convenient. For more information, visit

Posted by: HydroMassage | November 11, 2014

Water Massage Bed Article in Chiropractic Economics

Carolyn Feeney published an article exploring the use of water massage bed technology as a replacement for an LMT in the November 2014 issue of Chiropractic Economics.

Click here to read the article: HydroMassage_ChiroEco_Article_1114

The article highlights some of the frustrations chiropractors have with massage therapists and the solution HydroMassage provides for doctors and patients.

Advice from other doctors that have made this transition is included in the article.  Dr. Allen Unruh, Dr. Rober Rashid, Dr. Damian Scelfo, and Dr. Michael Savignano all provided feedback on experience in their offices.


Posted by: HydroMassage | November 4, 2014

$500 “I Love HydroMassage” Video Contest

We’d like to hear some feedback on HydroMassage.

But instead of just asking people to send us a few videos…we put together a little contest to make this fun.

Here are the details:

  • A $500 prize is up for grabs for the best “I Love HydroMassage” video
  • All you have to do is shoot a quick video on your phone telling us why “I Love HydroMassage”. This video can feature you or anyone who loves HydroMassage.  Once the video is completed, just upload it to Youtube (click here for instructions to upload your video to youtube), and send us the link at
  • We’ll be posting a link to all of the entries to this page on our website. The winner will be the video with the most “views” as of Thursday, November 20th and the winner will be announced on Friday, November 21st.
  • We suggest getting creative so more people will watch and share your video!

Here’s a link to the page so you can see the entries and vote by “viewing” your favorite video.

And, anyone can vote…so you’re welcome to ask your friends to view your video to increase your odds of winning.

So, enter today by sending a link to your “I love HydroMassage” video to

Good luck!

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